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Helpful resources and advice for building a community around play
PlayCulture Communities are non-affiliated groups who use our app, services or resources to get people moving and playing. This page is designed to help you start a community
A play community could look like a lot of different things, from a few friends who get together once a month, to a business running events for hundreds of people a week.
When deciding on your intended scale or model, consider these key concepts:
It may take time for the community to naturally grow. Our community in London took about 4 years to arrive at a point where our weekly events were full
Are you planning to announce your events publicly or keep them invite-only? Event apps like Meetup are a great way to reach a new audience, but cost a monthly subscription, while others like Luma are free but might have a smaller audience. Most groups need to use some kind of events or messaging platform to keep everybody organised
Will your events be free or paid? People will be reluctant to spend money to try something totally new, so if you want to charge for your events then you will probably need to offer something free that leads to something paid
Event Listings
A good event listing is easy to read and provides all of the information someone might need to know in order to attend your event. Here are some important aspects to consider:
Use a consistent format for your event names. We use β€œevent type - location - tagline”, for example:
Zombies πŸ§Ÿβ€β™€οΈ Kings Cross πŸ‘‘ Scary Fitness! πŸͺ“
Use emojis in the title and description to help break up the text and make it easier for people to quickly find information (see the full event listing below for an example of this)
Try to use a group photo from your actual event as your banner image. This gives attendees who've never attended lots of context and encourages them that this is a real group of real people
Don't use AI generated images or text as it makes your event look fake. Add some of your own personality, or use our placeholder images below
We're not affiliated with Meetup or Luma in any way, but we have found them to be the best option in our area (London, UK). You may need to look around to find the best small events platform for your area or country
Take a look at Meetup and Luma to get you started:
Equipment

Reversible sports vests are the most important piece of equipment when playing in spaces that other people have access to, as it makes it clear to onlookers that what is happening is part of a game or event. People are used to seeing marathon runners and other sportspeople wearing bibs like this when taking part in events that use public spaces, so following the same pattern is good practice. We've found having all players wear matching, high-vis vests to be highly effective in de-escalating any perceived risk and keeping everyone safe.

In addition to the safety componant, brightly-coloured reversible vests can be flipped over to make it very clear that a player has changed teams.

These are the vests we use at our events, but any brightly-coloured reversible sports vest/bib will work:

Forza Premium Reversible Bibs

Once you have your vests, it's important to look after them. Wash them after every use and within 24 hours of your event ending to make sure they stay fresh.

Example Event Listing
Here's a full example of an event listing for one of our Zombies gameplay events. You're welcome to copy this text to use as a starting point. Remember to make any necessary edits and to add your own information as required
Show Full Listing
Zombies πŸ§Ÿβ€β™€οΈ Kings Cross πŸ‘‘ Scary Fitness! πŸͺ“

Zombies is a large-scale infectious outdoor tag game! πŸƒ Evade zombies, pick up health packs, become the final survivor! If you're caught, you turn into a zombie and join the hunt! 🧟

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πŸ‘€ Player Tutorial Video
Watch to learn how to play! Zombies Tutorial on YouTube

*******

πŸ“ Location/How to Find Us
(YOUR SHORT MEETING PLACE DESCRIPTION)

Map: (YOUR MAP LINK)

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If you like hilarious situations, outdoor fitness, social times, group activities, games, adventures, sports or new ways to exercise, you will love Zombies! Bonding over nearly dying is also a fantastic way to make friends for life! ❀️

Our Gameplay Meetups are 100% FREE and open to everyone (kids are allowed if accompanied by an adult). We are LGBTQ+ friendly and encourage everyone to be who you are - we love you for you.

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πŸ“± Get the PlayCulture App: You'll be using the 100% free PlayCulture app to play at our meetups. Get it here: playculture.com/app (and if you're feeling creative, start designing your avatar!)

❀️ Support PlayCulture! If you are loving the games, please consider supporting PlayCulture on Patreon! patreon.com/playculture or drop us a one-off donation playculture.com/donate

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Reviews

⭐⭐⭐⭐ (Review) - (Reviewer Name)

⭐⭐⭐⭐ (Review) - (Reviewer Name)

⭐⭐⭐⭐ (Review) - (Reviewer Name)

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πŸš€ What happens at our meetups?
Your friendly game leader will explain the rules and then we'll play a few rounds (about 30-40mins each) with some social time in-between to laugh about who got infected and how! At the end of the meetup we usually hang out or get food

⚑ How does the game work?
This game uses the free PlayCulture App (playculture.com/app). Players divide into Survivors and Zombies. Survivors try to evade the Zombies (using the danger radar to see where they are), and can pick up health packs to stay alive for longer. If a Zombie gets too close they can infect you! If you get infected you become a Zombie and join the hunt. At the end you will see a leaderboard showing everyone's scores

🎈 Can I bring my friend?
Absolutely! If you want you can stick together and play as a ninja team! Just select extra tickets if you are bringing someone with you

πŸ₯Ύ What to bring?
- Smartphone with mobile data, fully charged battery and PlayCulture App installed (playculture.com/app) - Wear comfy clothes and sports shoes - Bottle of water

οΈπŸ›οΈ What not to bring?
Please try not to bring a bag/backpack as we don't have anywhere to store bags

πŸ“œ Rules
Our events takes place in public spaces, so please remember these rules: - Non-players (members of the public) always have priority - Stay outdoors: don't go into shops or private spaces - Safety first: don't do anything to endanger yourself or anyone else - Don't run around blind corners or across roads, no risk-taking - Be kind when you catch, we're all on the same team!

❀️ More information
We're very happy to answer any questions you may have (ADD YOUR EMAIL/CONTACT DETAILS HERE)

πŸ“· Photos and videos
Please note that we may take promotional photos or videos at our events. By attending our events you agree to feature

πŸ“’ Remember
You are responsible for yourself and for your own safety. By using the PlayCulture app you are agreeing to PlayCulture's terms (available here: playculture.com/terms). You are responsible for your own safety and for ensuring the activity is appropriate for your health and level of fitness, including any medication or accommodations you may require. You must also be responsible for your own belongings throughout the event. Take care out there in the big wide world, and let us know if anything is on your mind ❀️
Safeguarding

It's important that anyone attending your event feels like they can talk to you (or someone appointed for this purpose) if they've experienced something they're not happy about. You may want to consider doing some basic safeguarding training, to better understand how to deal with any issues that may arise.

We include the following announcement in our welcome speech at every event:

"If you experience anything you're not happy about, either from anyone within this group, or anyone else you come into contact with, please come and tell us straight away."

Here are a couple links to help you learn more about safeguarding for both children and adults:

NSPCC
Ann Craft Trust
Community Logo
If you're running an event that uses our app or other resources, you can use the PlayCulture Community logo on your event listing. This helps attendees to understand what to expect at your event
Community Banner Overlay
Apply these ready-made overlays to your event or group photo to help attendees find your events. Tap to open in a new tab, then save the image and apply it directly over your banner photo
Placeholder Banners
You are welcome to use these banners to get you started
Legal Specifics

People, events or businesses that use our services or resources aren't organised, endorsed, supervised or insured by PlayCulture Ltd, and must not use the PlayCulture name or logo in a way that suggests otherwise. The PlayCulture Community logo (that you may use) is intended only to inform potential attendees that your event will feature one or several of our services or resources. You must not edit the Community logo. We reserve the right to withdraw permission for your use of the Community logo and it does not signal endorsement of your events or actions by PlayCulture Ltd.

Our services and resources (including the content on this page) are provided free and as-is. They may become inaccurate or out of date, and laws and requirements vary based on geographic region.

We have no affiliation or connection to the management of external sites linked from this page (anything beyond playculture.com) and we're not responsible for their content or services.

Whether you're planning to get a group of friends together to play, or want to run an events business, you have a responsibility for the safety of anyone who could be affected, directly or indirectly, by your actions. Additionally, you need to be careful not to cause distress to anyone outside of your event, and to stay entirely within the law. In particular, consider whether you require permission from private landowners or your local council for organised use of parks, public spaces or private spaces, complete a risk assessment and make appropriate first aid provision, and remember that any attendee data you collect is yours to handle under UK GDPR (or other applicable data protection laws).

You may want to consider purchasing event insurance, especially if you are charging a ticket price for your events.

By using our services or resources you agree to our full terms and conditions (playculture.com/terms) and privacy policy (playculture.com/privacy).

The resources on this page are reflections of our own experience of running events, not instructions, and this is not an exhaustive list. You must make your own judgements before embarking on any project or actions that might affect yourself or other people. Learning from our experiences or using the helpful resources we have provided does not make us responsible for your actions. You are responsible for yourself and anyone else you might affect or encounter. As such you must take care to assess whether to proceed with any plan, how to proceed, and whether you need to undertake any additional steps or put in place any additional services, including legal advice or insurance.

If you have any questions or need some advice we'd love to hear from you!
leaders@playculture.com
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